What is a Portfolio and why do I need them?

What do artists NEED to do business? Images of their work. But not loose images shoved inside a box, no. Artists use portfolios or look books filled with their art and design to give buyers a concise idea of what the artist has to offer.

An artist’s portfolio is an edited collection of their best artwork intended to showcase an artist or designer’s style or method of work. Typically, the work reflects an artist’s best work or a depth in one specific area of work.

Handbuild a portfolio

Creating a digital portfolio

How to upload a portfolio on Embrace Creatives (video & infographic)

A look book is a set of stylized photographs displaying a fashion or accessory designer’s new collection, assembled for marketing purposes.